Privacy Policy

Last updated: October 19, 2024

Our Privacy Policy for Kaizen Media Labs LLP (trading as Kaizen Media Labs) (‘we’, ‘us’, or ‘our’) explains the ways in which we may access, gather, store, utilize, and/or disclose (also meaning process) your information (also includes personal information) when you enter into agreement or avail or enquire our services or Engage with us in other related ways, including any sales, marketing, or events (‘Services’),

We utilise your divulged information to deliver and enhance the service. By using the service, you consent to the collection and use of information in accordance with this Privacy Policy.

Questions or concerns?

Reading this Privacy Policy will help you understand your privacy rights and choices. We are responsible for making decisions about how your personal information is processed. If you do not agree with our policies and practices, you may not use our services. If you still have any questions or concerns, please contact us at support@kaizenmedialabs.com.

Summary

Which data do we handle?

We may process information while you visit, use, or navigate our services, based on your interactions with us and the services, the decisions you make, and the products and features you use.

Do we handle any private information that is sensitive?

Certain information, such as your sexual orientation, religious beliefs, and racial or ethnic origins, may be deemed “sensitive” or “special” in some countries. When required, we may treat sensitive personal data with your permission or as otherwise allowed by relevant legislation or laws.

How do we process your information?

We handle personal data for the purposes of delivering, enhancing, and managing our services, keeping in touch with you, security and preventing fraud, and adhering to legal requirements. With your permission, we might utilise your information for other purposes as well and only process your information when we have a good reason to do so under the law.

How do we keep your information safe?

We have enforced sufficient organizational and technological policies and procedures to safeguard your personal data. We cannot promise or guarantee that hackers, cybercriminals, or other unauthorised third parties won’t be able to circumvent our security measures and improperly collect, access, steal, or modify your information, though, as no electronic transmission over the internet or information storage technology can be guaranteed to be 100% secure.

What are your rights?

You may have specific rights about your personal information depending on the current privacy law and your geographical location.

How do you exercise your rights?

The simplest methods to utilise your rights are to get in touch with us or submit a request for data subject access. Any request will be taken into consideration and handled in compliance with relevant data protection regulations and laws..

Find out more about the use of any information we may have collected and take a close look at our Privacy Policy.

Contents

1. What information do we collect?

Personal information

In Short: We collect the personal information you disclose to us.

We collect personal information that you voluntarily disclose to us when you express an interest in learning more about us or our products or our services, participate in activities on the services offered or contact us in any other way. Personal information includes but is not limited to; names, mailing address, usernames, passwords, contact information, billing address, business addresses, authentication data, bank account details, credit or debit card details.

Sensitive Information.

We process the following categories of sensitive information as needed, with your consent, or as otherwise permitted by relevant law:

Social Media Login Data.

We may offer you the option to register with us using your existing social media account information, such as your E-mail, Facebook, Instagram, X, or other accounts. If you choose to register in this manner, we will obtain certain profile information about you from the social media provider, as mentioned in the section ‘How do we handle your social logins?’ below.

All personal information you disclose to us must be true, complete, and accurate, and you must notify us of any changes to that relevant information.

Information automatically collected

In Short: Some information — such as your Internet Protocol (IP) address and/or browser and device characteristics — is collected automatically when you visit for or avail of our Services.

We automatically gather certain information when you visit, utilise, or navigate the Services. This information does not reveal your personal identity (such as your name or contact information), but it may include device and usage data, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, information about how and when you use our Services, and other technical information. This information is largely required to ensure the security and functionality of our services, as well as for internal analytics and reporting.

Like many organisations, we collect information using cookies and other similar technologies.

The information we collect includes:

  • Log and Usage Data: Log and usage data are service-related, diagnostic, usage, and performance data that our servers gather automatically when you access or use our services and store in log files. This log data may include your IP address, device information, browser type, and settings, as well as information about your activity in the services (such as the date/time stamps associated with your usage, pages and files viewed, searches, and other actions you take, such as which features you use), device event information (such as system activity, error reports (sometimes called ‘crash dumps’), and hardware settings).
  • Device data: We gather device data, which includes information about the computer, phone, tablet, or other device you use to access the Services. Depending on the device, this data could include your IP address (or proxy server), device and application identification numbers, location, browser type, hardware model, Internet service provider and/or mobile carrier, operating system, and system configuration information.
  • Location data. We acquire location data, such as information about your device’s exact or approximate position. The amount of information we collect varies depending on the type and settings of the device you use to access the Services. For example, we may utilize GPS and other technologies to gather geolocation data about your current position (depending on your IP address). You can choose not to enable us to gather this information by refusing access to it or removing your device’s Location setting. However, if you choose to opt out, you may be unable to enjoy certain features of the Services offered.

Information collected from other sources

In Short: We may acquire limited information from public databases, marketing partners, social media platforms, and other third-party sources.

We may collect information about you from other sources, such as public databases, joint marketing partners, affiliate programs, data providers, social media platforms, and other third parties, in order to improve our ability to provide you with relevant marketing, offers, and services and to update our records. This data comprises mailing addresses, job titles, email addresses, phone numbers, intent data (or user behaviour data), Internet Protocol (IP) addresses, social media profiles, social media URLs, and custom profiles for targeted advertising and event promotion.

If you engage with us via a social media platform (e.g., Facebook, Instagran or X), we will collect personal information about you, such as your name, email address, and gender. You may have the right to withdraw your permission for the processing of your personal information. Learn more about withdrawing consent. We acquire personal information from your social media account based on your privacy settings. Please be aware that this privacy policy does not regulate their use of your information.

2. How do we process your information?

In Short: We use your information to deliver, improve, and manage our Services, connect with you, prevent security and fraud, and comply with the law. We may also use your information for other purposes with your permission.

We process your personal information for various purposes, depending on how you engage with our services, including:

  • To provide and ease the delivery of services to the user. We may use your information to provide you with the requested service.
  • Respond to user inquiries and provide support to users. We may use your information to reply to your requests and resolve any potential issues with the desired service.
  • To send you administrative information. We may use your information to send you information about our products and services, updates to our terms and conditions, and other relevant information.
  • To fill and manage your orders. We may use your information to fulfil and manage orders, payments, refunds, and exchanges placed through the services.
  • To facilitate user-to-user communication. We may process your information if you choose to use any of our services that enable communication with another user.
  • To request feedback. We may process your information as needed to collect feedback and contact you on your use of our services.
  • We will send you marketing and promotional emails. We may use the personal information you provide to us for marketing purposes if it is consistent with your marketing preferences. You can unsubscribe from our marketing mailings at any time. For additional information, please check ‘What are your privacy rights?’ below.
  • To deliver targeted advertisements to you. We may use your information to create and show personalised content and advertising based on your interests, geography, and other factors.
  • To post testimonials. We post testimonials of our services, which may include personal information.
  • To protect our services. We may process your information as part of our efforts to make our services safe and secure, which includes fraud detection and prevention.
  • We will analyse and improve our services, goods, marketing, and customer experience. We may handle your information if we feel it is necessary to analyse usage trends, assess the success of our promotional programs, and evaluate and enhance our services, goods, marketing, and customer experience.
  • To determine usage trends. We may collect information about how you use our services in order to better understand and improve them.
  • To evaluate the success of our marketing and promotional campaigns. We may use your information to better understand how to conduct marketing and promotional efforts that are relevant to you.
  • To meet our legal duties. We may use your information to fulfil our legal obligations, respond to legal requests, and exercise, establish, or defend our legal rights.
3. What are the legal foundations upon which we rely to process your personal information?
In Short: we only process your personal information when we think it is required and within good reason (i.e., legal basis) to do so under the ambit of applicable laws. Examples of these reasons include getting your consent, abiding by the law, offering you services so we can enter into or fulfil contracts, safeguarding your rights, or pursuing our legitimate business interests.

If you have granted us explicit approval to use your personal information for a particular purpose, or if there are circumstances in which it can be assumed that you have given us permission to do so, we may process your information (i.e. implicit consent). Your consent is always reversible.

We may be allowed by relevant law to treat your information without your agreement in some extraordinary circumstances, such as the following:

  • If gathering is unquestionably in the best interests of the individual and consent cannot be secured
  • For investigations and fraud detection and prevention
  • For business transactions provided certain conditions are met
  • If it is included in a witness statement and gathering it is required in order to evaluate, handle, or resolve an insurance claim
  • For identifying injured, ill, or deceased persons and communicating with next of kin
  • If there are good reasons to think that someone has been, is, or could be the victim of financial abuse,
  • If it is reasonable to anticipate that gathering and using consent could jeopardise the information’s availability or accuracy and the collection is necessary to look into a possible breach of agreement or violation of a province or relevant legislation
  • If disclosure is necessary in order to abide by a warrant, court order, or court regulations pertaining to production of records
  • If the information was created by someone while they were working for a company, practising a profession, or gathering information, and the gathering aligns with the goals for which the data was created
  • If the data is accessible to the general public and as required by law
4. When and with whom do we share your personal information?
In Short: We might disclose information to the following types of third parties as well as in the particular circumstances outlined in this section.

Your information might be disclosed to outside contractors, vendors, service providers, or agents (referred to as “third parties”) that work for us or on our behalf and need access to your data in order to fulfil their tasks assigned by us in relation to the service you have availed. To assist in protecting your personal information, we have contracts in place with our third parties. This implies that unless we specifically give them instructions, they are unable to take any action involving your personal information. Additionally, they won’t give your personal information to any other organisation but us. They also promise to safeguard the information they handle on our behalf and to keep it around for as long as we tell them to.

The categories of third parties we may share personal information with are as follows:

  • AI Platforms
  • Affiliate Marketing Programs
  • Ad Networks
  • Cloud Computing Services
  • Communication & Collaboration Tools
  • Data Analytics Services
  • Finance & Accounting Tools
  • Data Storage Service Providers
  • Government Entities
  • Order Fulfilment Service Providers
  • Payment Processors
  • Performance Monitoring Tools
  • Product Engineering & Design Tools
  • Retargeting Platforms
  • Sales & Marketing Tools
  • Social Networks
  • Testing Tools
  • User Account Registration & Authentication Services
  • Website Hosting Service Providers

Additionally, in the following circumstance in the transfer of our business, we might have to provide your personal information, in connection with, or during talks of, any merger, sale of corporate assets, financing, or purchase of all or a portion of our business by another entity, we may share or transfer your information

5. Do we use cookies and other tracking technologies?
In Short: To gather and keep your information, we could make use of cookies and other tracking technologies.

When you use our services, we might collect information about your interactions with them using cookies and other tracking technologies (such as web beacons, embedded scripts, etc.). Online tracking technologies aid in the upkeep of our services’ security, bug fixes, crash prevention, preference saving, and support for essential site operations.

Additionally, we allow online tracking technologies to be used by third parties and service providers on our services for analytics and advertising purposes. Examples of these uses include managing and displaying advertisements, customising advertisements based on your interests. Advertising regarding goods and services catered to your interests is provided by third parties and service providers using their technology, and it may show up on other websites or on the services we provide.

Our Cookie Notice contains detailed information about how we use these technologies as well as options for you to decline specific cookies.

Google Analytics may get your information in order to monitor and evaluate how the services are used. Remarketing with Google Analytics is one of the Google Analytics Advertising Features that we might employ. Please visit the Google Privacy and Terms page to learn more about Google’s privacy policies and to opt out of being monitored by Google Analytics across all services.

6. Do we offer artificial intelligence based products?
In Short: We offer products, features, or tools that are driven by artificial intelligence, machine learning, or similar technologies.

We provide features, tools, and products driven by artificial intelligence, machine learning, or similar technologies as part of our services (collectively, ‘AI Products’). These resources are intended to improve your experience and provide you creative fixes. Your use of the AI Products within our Services is governed by the terms stated in this Privacy Notice.

Application of Artificial Intelligence

We offer the AI Products and its related services through independent and third party service providers (often referred to as “AI Service Providers”), such as Google Cloud AI and OpenAI, we offer the AI Products. To facilitate your use of our AI Products, as detailed in ‘When and with whom do we share your personal information?‘, these AI Service Providers will receive and process your input, output, and personal information as specified in this Privacy Notice. You must not use the AI Products in any way that contravenes any AI Service Provider’s terms of service or policies.

Our AI Products are designed for the following functions:

  • AI automation
  • AI predictive analytics
  • Chatbots
  • AI product analytics
  • AI forecasting

How do we process your data using AI?

All personal data processed by our AI Products is managed in accordance with our third-party agreements and privacy policy. You may feel secure knowing that your personal information is protected throughout the process thanks to this high level of security.

7. How do we handle your social logins?
In Short: We might obtain certain information about you if you decide to use a social network account to register or log in to our services. 

You can use your third-party social network account credentials (such as your Facebook or X logins) to register and log in to our services. We will obtain specific profile information about you from your social media provider, if that’s where you decide to do this. Depending on the social media network in question, the profile information we obtain may differ, but it often consists of your name, email address, friends list, profile photo, and any other details you decide to make public.

We will only utilise the data we obtain for the purposes outlined in this privacy notice or as otherwise communicated to you on the applicable Services. Please be aware that your third-party social media provider may use your personal information for other purposes, over which we have no control or liability. To learn how business entities gather, use, and disclose your personal information as well as how to adjust your privacy settings on their websites and mobile applications, we advise you to read their privacy policy or policies.

8. How long do we keep your information?
In Short: Unless otherwise mandated by law, we retain your information for as long as is necessary to fulfil the purposes outlined in this privacy policy.

If a longer retention time is mandated or authorised by law (e.g., for tax, accounting, or other legal reasons), we will only retain your personal information for as long as it is necessary for the purposes outlined in this privacy policy.

In the event that we no longer have a valid business reason to process your personal data, we will either erase it or make it anonymous. If this isn’t feasible (perhaps because it’s stored in backup archives), we will safely store it and keep it separate from any additional processing until it can be deleted.

9. How do we keep your information safe?
In Short: We aim to protect your personal information by implementation of a system of organisational and technical security measures.

To safeguard the security of any personal data we process, we have put in place suitable and reasonable organisational and technical security measures. We cannot, however, promise or guarantee that hackers, cybercriminals, or other unauthorised third parties won’t be able to circumvent our security and improperly collect, access, steal, or modify your information. This is because no electronic transmission over the Internet or information storage technology can be guaranteed to be 100% secure. You bear all liability for the transmission of personal information to and from our services, even though we will take reasonable precautions to protect it. Only in a safe and secure setting should you use our services.

10. What are your privacy rights?

You have rights that provide you more access to and control over your personal information within a certain legal framework. Depending on the nation, province, or state in which you now reside, you can examine, modify, or cancel our services after a request for the same is submitted.

Any request will be taken into consideration and handled in compliance with relevant data protection regulations.

Withdrawing your consent: You have the right to revoke your consent at any time if we are processing your personal information with your consent, which may be expressed or implicit depending on the applicable law. By contacting us at any time using the information listed in the section below under ‘How can you contact us about this policy?’ you can revoke your consent at any time.

Please be aware, however, that this will not impact the legality of the processing carried out prior to its withdrawal or, to the extent permitted by applicable legislation, the processing of your personal data carried out in reliance on lawful processing grounds other than consent.

Opting out of marketing and promotional communications: You can request to unsubscribe from our marketing and promotional communications at any time. Alternatively, you can contact us using the information listed in the ‘How can you contact us about this policy?’ section below. After that, your name will be taken off the marketing lists. We may continue to interact with you, nevertheless, for things like responding to service requests, sending you service-related messages that are required for the management and use of your account, and other non-marketing uses.

Cookies and related technologies: The majority of web browsers have cookies enabled by default. Generally, you may configure your browser to reject and remove cookies if that’s how you want it to work. Certain features or services of our Services may not function as intended if you refuse or delete cookies.

If you have any queries about your privacy rights, you may email us at support@kaizenmedialabs.com.

11. Controls for do-not-track features

You can express your privacy choice to have data about your online browsing habits monitored and collected by activating the Do-Not-Track (‘DNT’) function or setting found in most web browsers, as well as in some mobile operating systems and applications. We will update this privacy potice to provide information about any new online tracking standards that we are required to adhere to.

12. Do we make updates to this policy?
In Short: Yes, in order to remain in compliance with all applicable regulations, we will amend this policy as needed.

This privacy statement may be updated from time to time. An updated amended date at the top of this privacy policy will serve as a notice of the latest version. In the event that we make significant changes to this privacy policy, we will either email you a communication directly or publish a notice of the changes conspicuously. To learn more about how we are safeguarding your information, we invite you to regularly review this privacy policy.

13. How can you contact us about this policy?

If you have any sort questions or comments about this policy, you may email us at support@kaizenmedialabs.com

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